So what is the major benefit for Bridgend?

For the past 12 months Bridgend County Borough Councils staff have started to make the most of their business directory data by using the
in-built bulk email system to send out monthly e-newsletters to all their members they have an email address for.

In addition to this, they have linked each news item summary in the e-newsletter to news, events & tenders that they have added to their business directory promotional module.

Stuff worth shouting about (the word from our satisfied clients):

"This has enabled us to keep businesses more up-to-date with programmes, initiatives and funding relevant to them and also local good news stories. The facility is straight forward and easy to use and the e-mails go out instantly. This has resulted in increased traffic to our business directory and web pages. I would certainly encourage other authorities to utilise this very useful tool."

Nicola Fedyszyn, Corporate Marketing Officer Bridgend County Borough Council

Visit the Bridgend Online Business Directory or view an example of Bridgend's e-newsletter.

For FREE, NO OBLIGATION advice regarding any of your software or database requirements, call us on 0115 9877690 or e-mail us at freeadvice@breeze-it.com.